Nic Weinfeld founded the production company Five to Sixty in 2015, with the belief that short form digital content is the best way for brands to leave lasting impressions on today’s audiences. Now in 2024, Nic serves as CEO of Five to Sixty and has grown the company from a small team of producers in Brooklyn to a leading commercial production network, operating multiple businesses in the production industry, and creating award winning branded content around the globe.
Nic has Executive Produced commercials for some of the world’s leading brands including Don Julio, Sensodyne, Crown Royal, Pepsi, and Popeyes, to name a few. Since 2020, under Nic’s leadership, Five to Sixty more than tripled its annual 7-figure revenue and was recognized in the 2022 Inc. 5000 list and Forbes 30 under 30. Nic thrives on working in collaborative environments, and has partnered with international advertising agencies such as AKQA, Wunderman, Merge and GUT Miami.
Prior to studying TV and Film production at the University of Southern California, he advised political media groups on branding for congressional campaigns.
Nic finds inspiration in companies who push boundaries and inspire a new generation of dreamers. He believes every film, whether it is the episode of a show, a music video, or a five second digital ad, has a story to tell.